RLTY Partners with Animal Concert and Art Consulting on Unique Cristóbal Balenciaga NFT Wearables Collection
In partnership with Animal Concerts and Art Consulting, RLTY is moving the needle for digital fashion with its new wearables collection Cristóbal Balenciaga: New Code. Featuring 10 full-skin wearable NFTs inspired by previously unseen drawings and sketches by legendary fashion designer Cristóbal Balenciaga, the much anticipated collection will be unveiled during Metaverse Fashion Week in Decentraland on March 28th, 2023.
“Metaverse Fashion Week is one of the biggest web3 events of the year and we’re excited to be partnering with Animal Concert and Art Consulting to be part of it,” said RLTY co-founder, Zack Sabban. “Cristóbal Balenciaga: New Code not only represents the essence of an iconic designer, but the next phase of virtual fashion.”
Each wearable in the collection is a virtual recreation of designs from The Balenciaga Collection, a collection of 9,000 recently discovered sketches from the Spanish designer, celebrated for his exquisite craftsmanship and revolutionary ideas . Known as the ‘King Of Fashion’ and widely regarded as a genius, his collection of drawings inspired the dresses worn by icons Audrey Hepburn, Grace Kelly, Ava Gardner, Marlene Dietrich and Jackie Kennedy. Coincedently, a curated selection of the sketches which will be on public exhibition at the Balenciaga Museum in Spain during Metaverse Fashion Week.
The Cristóbal Balenciaga Boutique in Decentraland
The Cristóbal Balenciaga: New Code collection will be available exclusively at the Cristóbal Balenciaga boutique in Decentraland, (located in the Neo Plaza — coordinates: 79 | -09 -78 | -09.) RLTY has created the boutique using its no-code metaverse events building suite of tools.
Customers, avatars and fashion fans will be able to explore the collection in ‘rotating 3D dispensers’, and purchase the limited edition wearables directly from the boutique.
About RLTY
RLTY is a collective of metaverse early adopters contributing to the growing metaverse ecosystem by building easy-to-use, codeless infrastructure tools which brands and events can use to build virtual spaces in any of the leading metaverse platforms.
Committed to bringing metaverse Events to the mainstream, RLTY partners with event organizers across music, arts, conference, fashion, and business, their goal is to onboard as wide and diverse an audience as possible to virtual experiences and events in the Metaverse.
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About Decentraland Fashion Week
With over 60 brands, including iconic names Dolce & Gabbana, Tommy Hilfiger, COACH, and Adidas, the fashion shows of London, Paris and Milan are going virtual for the second edition of Decentraland’s Metaverse Fashion Week (MVFW).
The immersive event, held from March 28th-31st, celebrates the latest developments in digital fashion. Simultaneously, the event brings together industry leaders and fashion enthusiasts from around the world to experience runway shows, immersive fashion experiences, shopping and networking.
The curatorial theme for 2023 is ‘Future Heritage.’ It represents an opportunity for fashion designers and brands to connect tradition and innovation and write the next digital chapter of fashion.
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